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Email & Newsletter

AI that writes every email.
Personally.

Stop sending the same newsletter to your whole list. Magnate360 writes a personalized email for each contact based on their preferences, lifecycle stage, and what they have clicked before — all CASL compliant, all automated.

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Automation

Six email types that run automatically

Each type triggers on a specific CRM event and writes a personalized version for every qualifying contact. You set the rules once and the system runs indefinitely.

🏠

New Listing Alert

When a new listing matches a buyer's preferences

Automatically notifies buyers whose saved search criteria match a new listing in your portfolio. Includes property photo, key specs, price, and a direct link to schedule a showing.

📊

Market Update

Monthly — based on your market area

AI-curated market statistics for your contact's area of interest — benchmark prices, days on market, inventory levels, and sales-to-active ratios — with plain-language interpretation.

🎉

Just Sold

When your listing status changes to sold

Celebration email announcing the sale with key metrics — final sale price, days on market, and how it compares to list price. Builds credibility and generates referral conversations.

🔑

Open House Invitation

When you schedule an open house or showing

Personalized invitation to contacts whose preferences align with the property. Includes date, time, address, and a one-tap RSVP button that adds the event to their calendar.

🗺️

Neighbourhood Guide

When a new lead enters your CRM

Welcome email introducing the neighbourhood the new lead is interested in — local amenities, schools, transit, recent market activity, and a personal note from you. Establishes you as the area expert before the first call.

🏡

Home Anniversary

Annually on closing anniversary for past clients

Annual touchpoint recognizing the anniversary of their home purchase. Includes current estimated value, equity build-up, and a gentle prompt to connect about market conditions. The highest-ROI email in any realtor's sequence.

Features

What makes it different

Per-Contact Personalization

Every email is written specifically for the recipient based on their CRM profile — property type preferences, price range, neighbourhood interests, lifecycle stage, and engagement history. Not merge tags. Actual personalization.

CASL Compliance Built In

Consent records, expiry tracking, audit trails, and one-click unsubscribe are maintained automatically. You never have to think about CASL compliance — the system handles it at the infrastructure level.

Lifecycle Journey Automation

Buyer and seller journeys trigger automatically based on CRM events — new lead, showing booked, offer accepted, deal closed. Each phase delivers the right content at the right moment without manual intervention.

Approval Queue

Review AI-drafted emails before they send in a clean approval interface. Approve, edit, or reject individual drafts. Set quality thresholds that auto-approve emails scoring above your minimum standard.

Engagement Analytics

Open rates, click rates, unsubscribes, and high-intent signals (showing requests, CMA requests) tracked per contact. The AI reads engagement data before writing the next email and adjusts tone, content, and timing accordingly.

Listing Blast Automation

Add a new listing to your CRM and the system automatically identifies matching buyer contacts and drafts personalized listing alerts for each one. Review and send in one click — or let them send autonomously.

Compliance

CASL compliance is automatic

Canada’s Anti-Spam Legislation imposes fines up to $10 million per violation for organizations and $1 million for individuals. The rules around commercial electronic messages are strict — consent must be express or implied, properly documented, and honoured immediately when withdrawn.

Consent type and date recorded per contact
Implied consent expiry tracked with reminders
One-click unsubscribe on every commercial email
Audit trail of every email sent and consent action
Suppression list enforced automatically
No commercial emails sent without valid consent

FAQ

Common questions

How does the AI personalize emails for each contact?+
Before writing each email, the AI reads the contact's full profile — their property preferences, search areas, price range, past interactions, open history, and click history. A first-time buyer searching in Langley gets a different message than a move-up buyer in North Vancouver or a past seller celebrating a home anniversary. Personalization is based on real data in your CRM, not merge tags that just swap in a first name.
Is this CASL compliant?+
Yes. CASL (Canadian Anti-Spam Legislation) compliance is built into the system at the infrastructure level — not bolted on. Every contact has an explicit consent record showing how and when they opted in. Consent expiry is tracked and surfaced before it lapses. Every email includes a one-click unsubscribe that updates the contact record immediately. Commercial emails are only sent to contacts with valid express or implied consent. Audit trails are maintained automatically.
Can I review emails before they go out?+
Yes. There are three sending modes: Draft Review (AI drafts, you approve each email before it sends), Supervised (AI sends within parameters you set, you review daily digests), and Autonomous (AI sends to trusted contacts without review, flagging anything unusual). Most realtors start in Draft Review mode, build trust with the AI quality over 2 to 4 weeks, then switch specific contact groups to Supervised or Autonomous.
What email types can the system send automatically?+
The system handles six email types automatically: New Listing Alert (when a matching property hits your listings), Market Update (monthly area statistics), Just Sold (when your listing closes), Open House Invitation (when you schedule a showing), Neighbourhood Guide (for new leads entering your pipeline), and Home Anniversary (annual milestone for past clients). Each type has a template that the AI customizes per contact — it does not send generic templates.
Can I set up drip sequences for new leads?+
Yes. Journey enrollment triggers automatically based on contact events — a new lead entering your CRM, a buyer booking a showing, an offer being accepted, or a closing completing. Each journey phase has AI-written content that adapts to where the contact is in the buying or selling process. You define the journey structure; the AI writes the content and determines the optimal send timing based on engagement signals.
How does this compare to Mailchimp or Constant Contact?+
Mailchimp and Constant Contact are bulk email tools — you write the email and blast it to a list. Magnate360 is a real estate AI agent — it reads your CRM data, writes personalized emails for individual contacts, tracks responses, and adjusts future sending based on engagement. It also handles CASL compliance, journey management, and listing integration that generic email tools cannot do without extensive custom integration work.

Your email marketing on autopilot

Set it up once. The AI writes, sends, and adapts every email to every contact.

14-day free trial. No credit card required.

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