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AI Features4 min read

AI Workflow Automation and Smart Triggers

How automated workflows send the right message at the right time based on CRM events.

Magnate360's workflow automation connects CRM events to automated actions — emails, SMS, and task creation.

Event-driven triggers:New contact added → welcome email sequence startsShowing confirmed → calendar event created + lockbox code sentListing status changes → relevant contacts notifiedContact anniversary → personalized milestone emailConsent expiring → alert to renew consent

Building workflows: Go to Automations to see active workflows. Each workflow has a trigger (the event), conditions (filters), and actions (what happens).

AI-powered actions: When a workflow triggers an email, the AI agent writes personalized content based on the contact's profile, engagement history, and preferences. No generic templates.

Monitoring: The workflow dashboard shows recent executions, success/failure rates, and which contacts were affected. Failed actions are retried automatically with exponential backoff.

Safety: All automated emails check CASL consent before sending. Workflows respect frequency caps (no contact receives more than 2 automated emails per week by default).

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